Open enrollment 2024, Income Matters/CDIA. Working couple managing bills.

Behavioral Economics and Employee Benefits – What can we learn and apply?

Before writing this, I was reading something on Behavioral Economics.  I’ve read lots of related material before and always found it interesting.  But after this read, I was thinking, “you know, I feel like the Employee Benefits industry is under-utilizing Behavioral Economic concepts.”  The more I thought about it, the more I started thinking about…

Two friends comforting each other - Personal Stories

Can Grief Become a Disability?

The short answer is “yes.” Grief is a natural and powerful response to loss that can sometimes overwhelm us. And, few of us grieve in the same way. We might experience it emotionally, physically, or cognitively, but for most of us, grief becomes manageable over time, even if the pain doesn’t fully go away.  …

Young mother with her baby, working on a laptop at home

Do You Know the Financial Implications Of Taking A Career Break?

When it’s time to start a family, many parents-to-be are so focused on decorating the nursery and choosing the right car seat that they can overlook the life-altering impact a baby can have on their financial life. And we’re not just talking the exorbitant cost of diapers—we’re talking nearly 4 million dollars in “potential income.” These…

Professional couple meeting with their financial advisor. Income Matters.

Exposing Your Clients

There are Few Feelings Worse than Being EXPOSED. Before you go deleting your browser history—don’t worry—I’m not talking about anything sinister here. More along the lines of… Exposed for doing or saying something hypocritical. Exposed for not doing the right thing. Exposed for bad planning. But we learn from the pain. And if you’re in…

Mature couple comforting each other. Protect Your Income, Open Enrollment 2023

The Story that Cemented my Conviction

My entire career, I’ve been told that “stories sell, not features.”  This is so true because nobody cares about the products themselves, people only care about what a product can do for them. To know what something can do for you, you must put yourself in a scenario where you see yourself benefiting from it.…

Two friends comforting each other - Personal Stories

Can Grief Become a Disability?

The short answer is “yes.” Grief is a natural and powerful response to loss that can sometimes overwhelm us. And, few of us grieve in the same way. We might experience it emotionally, physically, or cognitively, but for most of us, grief becomes manageable over time, even if the pain doesn’t fully go away.  …

Do You Know the Financial Implications Of Taking A Career Break?

When it’s time to start a family, many parents-to-be are so focused on decorating the nursery and choosing the right car seat that they can overlook the life-altering impact a baby can have on their financial life. And we’re not just talking the exorbitant cost of diapers—we’re talking nearly 4 million dollars in “potential income.” These…